Skip to main content
Marketing & Sales

Social Media Manager Resume Example

A social media manager resume must demonstrate audience growth, engagement, and revenue tied to content — ATS filters and hiring managers look for platform names, follower growth percentages, and campaign ROI.

Build My Social Media Manager ResumeCheck My ATS Score

Social Media Manager Resume Sample

A complete, recruiter-approved example you can use as a starting point. Open it in the builder to edit every line.

Social Media Manager resume example rendered in the Accent Creative template
Built with the Accent Creative template

ERIC HAMILTON

Social Media Manager

Los Angeles, CA · e.hamilton@email.com · (555) 671-2245

Summary

Social media manager with 5 years growing beauty and lifestyle brand audiences across Instagram, TikTok, and YouTube. Grew a branded TikTok account from 40K to 610K followers in 18 months and drove $2.4M in attributed sales through organic and paid social.

Experience

Social Media Manager · Sephora

2022 - Present

  • Grew TikTok following from 40K to 610K in 18 months, with 3 posts surpassing 4M views
  • Drove $2.4M in attributed sales through shoppable Instagram and TikTok content
  • Managed a $180K/quarter influencer budget across 25 creator partnerships, averaging 5.8x ROI
  • Runs a 12-part YouTube Shorts series that has added 90K subscribers in two quarters
  • Maintains a Sprout Social reporting dashboard used by 6 brand teams for weekly reviews

Social Media Coordinator · Glossier

2020 - 2022

  • Increased Instagram engagement rate from 1.9% to 4.3% through a revamped content calendar
  • Managed community response across 3 platforms, maintaining a 95% response rate within 2 hours
  • Produced 200+ short-form videos in Adobe Premiere, cutting external agency spend by $45K
  • Ran 14 paid social tests in Meta Business Suite, lowering cost per click from $1.40 to $0.82

Social Media Assistant · Brightline Media

2018 - 2020

  • Scheduled 60+ posts per month across 4 client accounts using Later and Hootsuite
  • Drafted caption copy and hashtag sets for 3 lifestyle brands, lifting reach 34% year over year
  • Compiled weekly performance reports in Google Data Studio for 8 client stakeholders

Education

B.A. Communications — Syracuse University · 2020

Skills

Instagram, TikTok, Meta Business Suite, Sprout Social, Content Strategy, Influencer Marketing, Paid Social, Copywriting, Canva, Adobe Premiere, Community Management, Analytics

Certifications

Meta Certified Digital Marketing Associate, Meta

Google Analytics Certification, Google Skillshop

Hootsuite Social Marketing Certification, Hootsuite Academy

Projects

Brand Voice Playbook - 30-page tone guide adopted across 5 in-house content teams

Creator Vetting Scorecard - rubric scoring 120 applicants on fit, reach and engagement

Key Achievements

Speaker at Social Media Marketing World 2024 on short-form video production workflows

Won Shorty Award finalist placement for a 2023 beauty product launch campaign

Languages

English (Native), Spanish (Conversational)

Interests

Short-form video editing, street photography, trail running, vintage record collecting

Use This Example in the Builder

Must-Have Keywords for Social Media Manager Resumes

These are the keywords ATS systems and recruiters search for. Include them naturally in your Skills, Summary, and Experience sections.

Content StrategyInstagramTikTokMeta Business SuiteCommunity ManagementSocial Media AnalyticsInfluencer MarketingPaid SocialContent CalendarBrand VoiceCopywritingCanvaSprout Social

The Right Resume Structure for Social Media Manager Roles

ATS systems parse your resume top to bottom. The order of your sections matters — here is the order that works best for Social Media Manager applications:

  1. 1Contact Information
  2. 2Professional Summary
  3. 3Core Skills
  4. 4Work Experience
  5. 5Campaign Highlights
  6. 6Education

ATS Optimization Tips for Social Media Manager Resumes

  • Lead with total audience growth and engagement rate lift — these are the headline metrics for this role.
  • Name every platform you've managed (Instagram, TikTok, LinkedIn, X) since ATS often filters by platform.
  • Show you can tie social activity to business outcomes: sales, sign-ups, or press pickup, not just likes.
  • Mention any viral or high-performing content by name and result, e.g. "one Reel hit 4.2M views".
  • Include the scheduling and analytics tools you use (Sprout Social, Later, Meta Business Suite).
  • If you've managed influencer partnerships or a content budget, quantify the spend and the return.

Ready to Build Your Social Media Manager Resume?

Start from this pre-filled Social Media Manager example — it already has the right keywords, format, and structure. Edit every line in the builder.

Start Building FreeBrowse All Examples

Related Resume Examples

All marketing & sales examples →
Digital Marketing Specialist resume example — full one-page sample

Digital Marketing Specialist

View example →
Content Marketing Manager resume example — full one-page sample

Content Marketing Manager

View example →
Product Marketing Manager resume example — full one-page sample

Product Marketing Manager

View example →
Marketing Manager resume example — full one-page sample

Marketing Manager

View example →